Org / Venture

Twice Rounds

Past Food Systems Climate

Co-founder, 2017 to 2020

Hibbert's Foods was a Denver food company co-founded in 2017 by Turner Wyatt and Jessica Hibbert to prove that upcycling, rather than charitable donation, is the workable answer to the glut of wasted baked goods. Its single product, Twice Rounds, was a hand made bagel chip produced from bagels recovered from Denver bagel shops before they could be thrown away, sold in seven flavors at Front Range farmers markets. The company argued that low income households are not responsible for solving the food system's overproduction problem, and donated a portion of profits to the Food Rescue Alliance.

Visit twicerounds.com

If hungry people are not the solution to food waste, what is? Answer: upcycling.

Hibbert’s Foods was created by me and my friend Jessica Hibbert in 2017 to reduce food waste by creating high quality snack products out of otherwise-wasted foods.

I wholeheartedly believe that low-income people are not the solution to food waste. That means I don’t buy into the “solving food waste and hunger problems simultaneously” narrative. This has to do with the poor nutritional value and cultural irrelevancy of foods that tend to be donated (think a can of sloppy joe meat, which causes health problems and is absolutely meaningless to a refugee family, for example). It also has to do with the sheer quantity of certain types of food that food companies want to donate, namely baked goods.

Any person who has ever worked at a food pantry or other organization that receives food donations knows the feeling of turning away requests to receive donated day-old bread. There is way more bread being produced than could ever be eaten by all the food insecure people in our communities. This position begs the question, what are we supposed to do with the nearly 40% of food produced for human consumption that goes to waste? (For those who ask the alternative question, “how do we feed the one in seven food insecure people?” my answer: expand the highly effective and efficient programs we already have in place, such as SNAP - food stamps.)

I think the answer to the food waste problem is clear: upcycling. Upcycling food is the process of turning any food item into a product of greater value. This process has occurred in Indigenous cultures and around the world for a long time, but in our modern, industrialized food system, consumers are trained to steer away from “ugly food,” despite the high quality and positive environmental impact.

Hibbert’s Foods was a company dedicated to reducing food waste by showing that food upcycling can and should be a part of our conventional food system. Our one product was Twice Rounds, a hand made bagel chip made from bagels recovered from Moe’s Bagel in Denver, Colorado. By turning the bagels into a delicious shelf stable food item, we bought ourselves the time to make sure the food was eaten versus sent to the landfill.

We started with bagel chips because bagels are one of the most wasted (and yummy) foods out there, and there were plenty of other wasted foods we planned to recover and upcycle: tortilla chips from recovered tortillas, pita chips from recovered pitas, plus hummus and salsa from recovered chick peas and tomatoes. The possibilities were endless.

I co-founded Hibbert’s Foods in 2017 and stayed on as an advisor and connection maker until 2020.

What's in the ledger

Modeled social value (2026 USD)
$704
Years of impact
2018
Tenure length
4 years
Data points
1
Food Waste Prevented
244 pounds

What I built, and what it became

What I built
through 2020
Food Waste Prevented 244 pounds

Sources and confidence

Unrated 1
Where these figures come from

Every figure on this page is one row in the impact ledger: a value, a year, a source, and a confidence grade. Dollar figures apply that metric's locked multiplier, CPI-adjusted to 2026 USD; capital raised is reported on its own and never counted as social value. Read the full methodology .

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The rest of the ledger.

Data refreshed Sep 24, 2026, 1:23 PM Mountain Time. Source: Notion Impact Ledger.